
By Jacob Stubbs
Even though it has had a rather short history in the United States, the Ford Fiesta has been Ford’s most important product in Europe for decades. In 2016, the Fiesta held the position of bestselling car in Europe and has won many awards at home. Now, for 2018, Ford is adding crossover and upscale versions of the Fiesta, as well as advanced safety technologies, to increase its competitiveness in the subcompact segment.
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